No matter your business size or the stage you are at in your business journey – implementing and using the right tools can allow you to:
- save time,
- work with autonomy.
There are literally thousands of tools on the market for all areas of business – ranging from simple screen snapshots to complete robust funnels (in-depth marketing workflows).
It takes a little bit of patience and a strategy to ensure you are using the right tools for what you need, and the stage you are at. After all, you don’t want to end up with a load of tools that you don’t use and paid a lot of money for.
With the tools that I feature, I have tried and tested and believe that they are an asset for most all business types. These tools (or alternatives) are the CORE tools that a business needs to get started, maintain or scale.
There are so many other programs for different operations that I can promote, but this list is to get you started!
Tip: if you are committed to a tool and know it will be one that you’ll use consistently in your business (and complements your other tools), take a look at platforms like AppSumo – who partner with brands and developers to release lifetime, one-off payment tools with added features.
Main benefit: No more monthly or expensive annual fees. [I have a number of tools that I use and have lifetime premium features for a one-off fee (most deals are US$49).]
Bonus Tip: Don’t stress or rush and sign-up for new tools without researching.
It is essential to have good tools, but it is also essential that the tools should be used in the right way.
~ Wallace D. Wattles
My philsopy is: Strategise. Systemise. Simplify.™
Business Tool Recommendations
Zapier is an online automation tool that connects your apps and services. You can connect two or more apps to automate repetitive tasks. Enable the tools you use to take action by itself, without you (once set-up).
Click to try Zapier for free: link
Calendly offers a powerful and versatile set of features that allow you to schedule one-on-one appointments, group events and team meetings without the back-and-forth.
Click to try Calendly for free: link
Dubsado is an all-in-one business management tool that allows you to send contracts and invoices, handle project management, create questionnaires and other forms, manage bookkeeping, track your time, send and receive emails and SO much more.
Click to try Dubsado for free: link
Slack is a communication tool that can literally eliminate the hassle of having to go back and forth via email with your team, or clients. It allows you to keep in touch with everyone – and it even connects to other tools you use, so you won’t have to switch between apps.
Click to try Slack for free: link
Canva is perfect for non-designers by allowing you to easily create beautiful designs + documents. Use Canva’s drag-and drop feature and professional layouts to design consistently stunning graphics.
Click to try Canva for free: link
Office365 is a cloud-based, subscription model version of Microsoft’s popular productivity suite, Microsoft Office. Access programs like Email, Document Storage, Teams, OneNote, Excel with ease!
Click to discover more about Office365: link
ConvertKit is the world’s most powerful digital marketing platform designed for small businesses. It also offers customisable sign-up forms and landing pages to help bring in more email subscribers.
Click to trial ConvertKit for free: link
Aussie Broadband delivers a high quality nbn network that is built for speed with simple set up, no lock in contracts. An Australian company, Australian based employees.
Click to try Aussie Broadband and $50 credit: link
LastPass is a secure password manager that saves, stores, and organises all your passwords and logins in a vault encrypted to your device. Secure and easily accessible.
Click to try LastPass for free: link
Trello is the easy, free, flexible, and visual way to manage your projects and organise anything, trusted by millions of people from all over the world. [Great to manage ideas and workflows, perfect for when working with a team].
Click to try Trello for free: link
Video – Screencastify
Screencastify is a Chrome browser extension that records your screen, face, voice, and more. To use Screencastify, find its icon in the Chrome toolbar and choose among the recording options: record a single tab in your web browser, capture all screen activity, or use your webcam to record.
Click to try Screencastify: link
Video Conferencing: Zoom
Zoom is the leader in modern enterprise video communications, with an easy, reliable cloud platform for video and audio conferencing, chat, and webinars.
Click to try Zoom for free: link
Planable is a cloud-based social media collaboration and approval solution that caters to media agencies, freelancers and marketing teams. Key features include automated publishing, content management, multi-account management, multi-user collaboration and post scheduling.
Click to try Planable: link
Website – WordPress
WordPress is a Content Management System (CMS). It’s a platform you can use to build and maintain a website without any knowledge of coding.
Click to try WordPress: link
Website Hosting – SiteGround
SiteGround is a web hosting service crafted for top speed, unmatched security, 24/7. Trusted by more than 2,000,000 domains.
Click to try SiteGround: link
Bonus: if you’re a female business owner who is wanting to upgrade your own WordPress website theme – but want to do so easily and cost-effectively; ask me how.
Disclaimer: there may be affiliate links in this Guide, which means if you click on the link and sign-up to a plan, I may benefit from a small commission; and you may receive a discount too! It is your discretion as to the tools you use in your business and whether or not it is a right fit.